Overview
Project Overview
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Working with sports giant Nike to create a VIP package that they could mail to celebrities encouraging them to take part in the UK leg of the Nike Human Race.
The VIP mailer consists of a uniquely numbered running vest, Nike+ SportBand, socks and an invite. We sourced the perfect box to mimick the SportBand’s packaging design. Each item was hand finished with a silver foil swoosh.
- Categories DESIGN FOR PRINT, PACKAGING & 3D, PR CAMPAIGNS
